Knowledge Hub

Events, news, and research from the CXAP community

Conferences and forums, stories from across the community, and data-driven insights on the evolving customer experience landscape.

Research and Data Insights

Driving better decisions through data.

CXAP develops research initiatives, industry surveys, benchmarking studies, and executive reports that provide valuable insights into the evolving customer experience landscape. While detailed findings are exclusive to members or participating organizations, this page highlights ongoing and completed research initiatives.

Survey

2025 Full Year Retention Survey

The workforce is changing — and so are the challenges of keeping great talent. The 2025 Full Year Retention Survey captures the latest data on attrition, turnover drivers, retention practices, and work arrangements among CXAP member companies.

Survey

2026 Pulse Survey on the National Energy Emergency

As the CC-BPM sector navigates the national energy emergency, this short pulse survey establishes a real-time, sector-wide baseline on operational impact, workforce continuity measures, fuel availability, and vendor and client risk exposure.

Survey

2026 Executive Survey: Assessing 2025 Performance & Shaping the Next Era of Philippine CX

The 2026 Executive Survey captures how member companies performed in 2025 and where they are headed through 2027. It benchmarks revenue performance, AI adoption maturity, workforce trends, and strategic investment priorities across business model, FTE size, and service delivery segments.